The opening of the VALENTINO monobrand boutique at 59, Moika Embankment The Valentino fashion-house and Vanity company formally opened a boutique bearing the name of the famous Italian couturier at 59, Moika Embankment. This monobrand outlet is the thirteenth worldwide, and currently the only one in Russia. Liudmila Anufriyeva, the owner of Vanity, reports that Maestro Valentino himself was actively involved in the selection of a site for his shop. The idea of locating the boutique in this specific place appealed to the couturier as he is very fond of our city and especially the Moika. The fashion house’s marathon run of success has lasted over four decades. In that time clothing and accessories marked with the trademark letter V have become sought-after items for followers of fashion, both female and male, around the globe. In his collections the couturier celebrates luxury and femininity. Carefully devised details, splendid embroidery, the finest fabrics and immaculate forms have become a symbol of Italian fashion. |
The boutique carries the following lines from the fashion house: Valentino – the premier line; Valentino Garavani – footwear and accessories; and Valentino Roma – the democratic line. The opening of the Valentino boutique on the Moika marked the first step in the Vanity Fashion Street project. There are plans to open four more monobrand boutiques of famous couturiers on St Petersburg’s first “street of fashion”. On the opening evening guests were introduced to the Spring-Summer 2006 collection, with the magnificent outfits being demonstrated not only by professional models, but also by rising stars of the Mariinsky Ballet. Valentino and Vanity’s immediate plans include a visit to St Petersburg by Signor Valentino himself. In June he intends to acquaint his admirers with his Autumn-Winter 2006–07 collection. More details at: www.valentino.it www.vanity-fashion.com |